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Privacy Policy

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Lido Summer Swim School is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store and protect your personal information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

 

Who We Are

Lido Summer Swim School
Email: elly@lidosummerswimschool.com

For the purpose of data protection law, Lido Summer Swim School is the data controller responsible for your personal information.

 

What Information We Collect

We may collect and process the following personal information:

  • Name

  • Email address

  • Telephone number

  • Postal address

  • Payment and transaction information

  • Booking history

  • Emergency contact information

  • Child participant details including age and date of birth

  • Swimming ability and lesson requirements

  • Relevant medical conditions, allergies or medication information necessary for safe participation

  • Communications and correspondence with us

  • Marketing preferences

  • Photography/social media consent preferences

  • Technical information including IP address, browser type and website usage data

 

How We Collect Your Information

Information is collected when you:

  • make a booking or purchase;

  • complete a registration or enquiry form;

  • contact us by email, phone or social media;

  • subscribe to updates or marketing communications;

  • browse or interact with our website.

Our website is hosted by Wix.com, which may automatically collect certain technical information through cookies and analytics tools.

 

How We Use Your Information

We use your information to:

  • provide swimming lessons and courses;

  • manage bookings and payments;

  • communicate important course information;

  • ensure participant safety and welfare;

  • respond to enquiries and customer service requests;

  • improve our services and website;

  • comply with legal and safeguarding obligations;

  • send occasional marketing communications where consent has been provided.

 

Lawful Basis for Processing

Under UK GDPR, we rely on the following lawful bases for processing personal information:

  • Contractual necessity — to provide booked lessons and services;

  • Legitimate interests — to manage and improve our business and services;

  • Legal obligations — including safeguarding, health and safety and accounting requirements;

  • Consent — for marketing communications and photography/social media permissions.

 

Medical Information

Where medical or health information is provided, this information will only be used for participant safety and wellbeing during lessons and courses. We ask that all relevant medical conditions are disclosed before participation.

 

How We Store Your Information

Our website is hosted on the Wix.com platform. Wix.com provides us with the online platform used to manage bookings and services. Your information may be stored through Wix.com’s secure servers, databases and applications protected behind a firewall.

All payment gateways used by Wix.com comply with PCI-DSS security standards to help ensure the secure handling of payment information.

We take reasonable steps to protect personal information from loss, misuse, unauthorised access, disclosure or alteration.

 

How Long We Keep Your Information

We will only retain personal information for as long as reasonably necessary to:

  • provide services;

  • comply with legal, safeguarding, insurance and accounting obligations;

  • resolve disputes;

  • enforce agreements.

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our Rights

Under UK GDPR, you have the right to:

  • request access to your personal information;

  • request correction of inaccurate information;

  • request deletion of your information where appropriate;

  • object to or restrict certain processing;

  • withdraw consent where consent is relied upon;

  • request transfer of your data where applicable.

To exercise any of these rights, please contact us using the details below.

 

Marketing Communications

We may occasionally contact you regarding lessons, courses, updates or promotions where you have provided consent or where we have a legitimate business reason to do so. You may opt out of marketing communications at any time.

 

Cookies & Website Analytics

Our website may use cookies and analytics tools to improve user experience and monitor website performance. You can adjust your browser settings to refuse cookies if you prefer.

 

Third-Party Services

We may use trusted third-party providers, including Wix.com and payment processing providers, to operate our website and services. These providers process personal information in accordance with their own privacy and security policies.

 

Changes to This Policy

We reserve the right to amend this Privacy Policy from time to time. Any updates will be published on this page and become effective immediately upon posting.

 

Contact Us

If you would like to:

  • access, correct or delete your personal information;

  • withdraw consent;

  • ask questions about this Privacy Policy;

please contact:

Lido Summer Swim School
Email: elly@lidosummerswimschool.com

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO):
Information Commissioner's Office (ICO)

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Latest update: 2026

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